People to Know - David Merrick

David Merrick, whom I actually have heard of because he is a famous producer (but I didn’t really know more than his name), used to be plastered all over the Great White Way. But there was much I didn’t know, like the fact he is from St. Louis. Hmm. Rocco Landesman, David Merrick . . . Jared Neff. I digress. He was born in St. Louis and attended Washington University and then studied law at Saint Louis University.

Merrick was famous for his publicity stunts. When I was given the assignment I was told of the story where Merrick got seven people to come see his show Subways Are For Sleeping and give him quotes about how much they loved it. The seven people had the same names as the seven most well know reviewers in New York City. 7 Out of 7 Are Ecstatically Unanimous About Subways Are For Sleeping the full page ad read. The ad actually helped the musical stay open for about 6 months, and it turned out he actually had the idea for the stunt years earlier but could never find someone with the name Brooks Atkinson, so he had to wait until Atkinson retired from the New York Times to carry out the stunt.

When director Gower Champion, the original director of 42nd Street, died on the morning of August 25th, 1980, Merrick, who produced the show, kept his death a secret to everyone involved in the production and the press so that he could announce it later that night at the curtain call of the opening night performance.

Although Merrick was known to be extremely hard to work with, he won 11 Tony Awards and often was the sole producer of his shows. Some his most famous shows were the original production of Gypsy with Ethel Merman and Hello Dolly with Carol Channing. He produced so many shows that he was often his own competition for the Tony Award. Merrick passed away in 2000 and leaves us with many great shows and even better stories.