Artwork is such an important part of advertising a show. When I worked at Arena Stage they had artists hired to draw and design a poster for every show. I loved the variety and loved that it was from different artists and not just a graphic designer who threw something together. I am not picking on graphic designers, but often the season designs look the same and don’t define every show as its own.
I ran across this link in the New York Times about the design and creation of the Ragtime poster and thought it was interesting to see the different stages of design and hear the creative director from the ad agency discuss how they got to the final poster.
In my office I have a poster of the 07-08 Broadway season and love how different the images are. When I look up at it, a couple of them pop out to me. Enjoy the video and tell me what your favorite show poster is.
I ran across this link in the New York Times about the design and creation of the Ragtime poster and thought it was interesting to see the different stages of design and hear the creative director from the ad agency discuss how they got to the final poster.
In my office I have a poster of the 07-08 Broadway season and love how different the images are. When I look up at it, a couple of them pop out to me. Enjoy the video and tell me what your favorite show poster is.
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