Tuesday, May 12, 2009

Find Partners

I have been working with a local music group. They are looking to have a more professional venue but it would cost them. They would take a minimum of a $5,000 loss after ticket sales. Is it worth it for them to have that venue?

I think so. Now is the time to stand out. People are spending less and what they do spend is being spent a better quality of things. Going to a church for a concert is fine but going to a new large venue built for music that includes ushers, professional lighting, and program could take them to the next level.

How can they move forward with such a large cost? I suggest that they need to find a partner. Find someone with similar programming that can share the space. Maybe another music group? One can have a matinee and one can have the evening show. Maybe if you can rent the space for a week you could switch off nights with another group. The big cost for most productions is labor and most of the labor is the load in and load out. So what if they split the cost with another group. I recently did four shows in a row. We used the same lighting plot for all the shows. It took a lot of work to get the designers to talk and reuse the lighting in the air but it saved so much money. Better yet if the group had used the same lighting designer it would have been even better and saved them more money.

I am looking forward for this group to have a weekend of program that will hopefully get more people to their show and save them money. There will be more to come as this project grows.

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